Google has launched a new feature called "Me On The Web" this week. This feature allows users to understand and manage their online identities, as well as control the search results they turn up in. Users with Google accounts can access this feature via the Google Dashboard and this section helps you control online mentions, public profiles on various social networking sites and blogs, manage online identity, as well as learn more about the process of what it takes to remove yourself off the web entirely.
Google says that a lot of people don't understand that while they are a major gateway to the 'internet', they aren't the 'internet' itself. Most people don't really even know how Google works i.e. they send crawlers across web pages and ranks the pages it finds so when you enter search words, the most relevant pages appear. Unfortunately, this means that for most people, their online presence isn't always in their own control. "Me On The Web" attemps to help users cyberstalk themselves. It has tools to show you where you appear online, basically reverting to older tools like Google Alerts or your Google Profile.